Promoting your book? The 3 biggest benefits of a street team

Want to sell your book but terrified of self-promotion? Afraid no one will pay attention?

You need a street team to help you! What is a street team? It’s a group of people who love what you write, are excited about your book, and want to help you get the word out.


“Part of building your platform is recognizing you need others to help you along the way. That’s true for you. It’s true for me.”

Michael Hyatt, co-author of Living Forward: A Proven Plan to Stop Drifting and Get the Life You Want, and street team organizer


So what good is a street team? Here are three huge benefits:

A concerted effort amplifies your voice. The street team feature is available on MyDreamBookTeam (only we call it a “Marketing Action Team”), and it’s super easy to recruit people. As soon as you sign up and add your book project, your friends and most enthusiastic readers will be able to join your team right from your profile page. With a number of people helping you take action, your reach is far greater, and your voice is much louder. It’s like having a megaphone for your promotion efforts! Just don’t scream in anybody’s ear.

Instant results. Let’s say your book is finished and you need reviews. Just go into the “Team Huddle,” a virtual discussion room where you connect with your team, and invite everyone on your team to write a review of your book. Can you imagine 20 Amazon reviews showing up in the same week? Or even simpler: Tell everyone that you’ve tweeted about your book and you’d love for them to do the same. Now it’s not just one tweet, it’s…whatever a whole bunch of tweets is called. A twaggle? Sure! And a twaggle of tweets is powerful indeed.

An easy way to network. Getting an enthusiastic group of people together means someone probably knows someone. One of your team members might know a local talk radio producer who can get you on the air for an interview. Another member may know a local bookstore owner who can work with you to sell your book. Meanwhile, other members can give you valuable ideas and insight, and help you brainstorm new tactics. You want as many allies on your side as possible, and the members of your street team are your network (except there are no awkward networking events to attend—meaning zero risk of accidentally dropping your business card in the punch bowl).

Now the good news: MyDreamBookTeam makes building your street team easy (whether your book is finished or not), so get started today!

Advertisements

4 thoughts on “Promoting your book? The 3 biggest benefits of a street team

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s