But it’s not enough to post it on Amazon’s KDP platform and call it a day.
For one thing, no one will see it—at least not right away. This is because a new author with a new title is going to be drowning in a sea of tens of millions of other self-published books.
For another, if you’re new to the scene, readers are less likely to take a chance on an author they haven’t heard of.
So how do you make your book more visible?
The most obvious solution is simply to get out there and start telling people that your book exists. You can post on social media, write blog posts, and tell people about your book the old-fashioned way: face to face.
But you can do even better than that.
How? With book reviews.
There are so many bloggers out there who love reading new books and would be happy to review yours.
When they post reviews of your book on their blogs, not only will you reach all of their readers, but those readers will be happy to act on the recommendation.
And … the review will always be there for more people to discover your book as time goes on.
Maybe you see where this is going …
Book reviews are like kindling. Get enough reviews on blogs, and you’ll start a roaring fire of word-of-mouth that will lead to more sales on Amazon, and more visibility—because Amazon loves to feature your book when it starts to sell.
And that generates more sales.
It’s an upward spiral … and the key lies in book reviews.
You’ll be helping us discover great books to read!
I’m Timothy Pike, copy editor and self-publishing coach, and I’ve been in the book business since 2014. I created the writing and reading community ChapterBuzz to help authors publish their books affordably, and founded Books & Buzz Magazine to showcase prominent authors, reviewers, and books. Join our private book society on Facebook!